IT’S ALL INSIDE–OUT

If there’s anything really unique to the Neuro-Semantics approach, it is that we train, coach, consult, parent, do therapy, and live our lives inside–out. You could say that we operate from an Inside–Out Psychological premise. And what is that premise? Namely, that everything (yes everything!) humanly important functions inside–out. Over the years I wrote books emphasizing this: Inside–Out Wealth, Inside–Out Persuasion, Winning the Inner Game.

But that is just a small, a very small, list of things that function inside–out. Communication is inside out, motivation is inside out, self-esteem is inside out, and so also leadership, management, parenting, emotional intelligence, self-control, learning, teaching, thinking, emoting, resilience, coaching, meta-programs, weight management, humor, attitude, hypnosis, decisions, and the list goes on and on. It’s amazing

This is radical! The reason why it is radical is because, for the most part, we live in an outside –in world. We live in societies and cultures that are organized and that present themselves as outside–in and so most of us have come to talk and think that way about ourselves and our lives. You hear it whenever you hear things like: “She makes me so angry I could wring her neck.” “My boss makes me feel like I’m worthless.” “If you buy X-brand, you will increase your self-esteem.” “Vote for Mr. Y and he will increase your personal wealth.”

Further, you and I were born and experienced our lives during the first 14 to 18 years of life entirely as outside–in. That’s because we were born without any content information inside. How different it is for animals. They have all of the “content information” they need to be fully and completely who they are. Ducks don’t have to go to Duck School to learn to be a duck. But we do. Well, not to Duck School, but to Human Schools. And for all of our early years, what we get into our minds and hearts comes from the outside—from parents, siblings, teachers, books, television, etc.

Now the challenge for an adult human is to develop one’s own clearly thought out thoughts, ideas, values, beliefs, goals, decisions, identities, etc. so that we can now live inside–out. When you can do that, then you are no longer dependent on what others think or say. You are not longer blown about in the wind of whatever fad is going on outside. Now you have become the driver of your own bus, the architect of your own future, the CEO of your own mind. It is the outside–in person who is dependent on outside factors and sometimes a victim of them. That’s why the outside–in person is so often easily blown off course or blown away.

To live deeply rather than superficially requires the inside–out life. This means going “in” and developing your inside world, your inside self until it is robust and resilient. Do that and then your life truly becomes your own. Do that and your inside life gives you a “center” out of which to function. Do that and you begin to actualize your highest meanings into your best performances—the synergy of self-actualizing.

Given all of this, you now know why Meta-States is no central. Going “in” you are in your first and primary state, then above and beyond that (“meta”) are the states that you have about it. These make up your inner world, your matrix of frames. For the most vitality and aliveness, you have to not only go in, you have to go inside and up to the contextual frames of meaning that hold your inner world together. And, as a spoiler alert, that’s what you do in the APG training.

With all of that said, I am delighted to announce the latest Neuro-Semantic book, Inside–Out: Empowered From Within (2022). Like Hypnotic Conversations (2020), this book is now published only as a PDF file. It is on “The Shop.” Here is the writing on the back cover:

INSIDE–OUT Two worlds—one inside, one outside. One the world of being—person, spirit, self, the other the world of things—doing, using, possessing, having. One is the world of mind, imagination, and communication, the other the world of objectives, activity, and people. Because everything human is inside–out and everything socio-cultural is outside–in, we experience tension. If the socio-cultural is too dominant, the inside life suffers and is diminished. We are domesticated. Not good.

Yet the inside–out orientation is the secret for becoming fully alive/ fully human. It is the secret for stepping up as the CEO of your own life. Yet learning the inside–out life is a challenge in today’s outside–in culture.

All of human life is uniquely inside–out. Thinking is inside–out, learning is inside–out. So also are all of the highly desired experiences of—love, joy, serenity, understanding, productivity, communication, persuasion, well-being, humor, resilience, etc. While all of these, and many more, operate from the inside to the outside, society is structured outside–in. We are also trained from childhood for outside–in living, yet outside–in reduces things to living like animals in a deterministic stimulus–response world.

The solution is to get to your center, to being, and to live inside–out. It is the foundation for personal empowerment, proactivity, and productivity. It is the secret to the joy of flow and the meaningfulness of everyday life. With the inside–out orientation, you have an inner aliveness and vitality that enables you to take charge of your life, an inner gyroscope for stability and mindfulness. This is orientation is a rich life since you live out of your own inner abundance.

In Inside–Out you will discover one of the most essential principles for personal development and personal mastery. It will accelerate your development and enable you to integrate and apply what you learn. Enough said. You can find it via: https://www.neurosemantics.com/product/inside-out-empowered-from-within/