COACHING FOR RESULTS

You want results; your clients want results. We all want results. So, we set out with a focus on the results that we want. That’s good. So we start with the Well-Formed Outcome questions to specify precisely what a client wants— what outcomes and results.

Yet here’s a warning —there’s several hidden dangers in this. Significant dangers. The first danger is that you can become so results-oriented that you overlook and discount the very processes you need to get the results. That happens all the time in businesses and corporations. They are so focused on “the numbers” which measure the results— 5% increase this quarter, 25 contacts every week, 7% increase in productivity, etc.— that they ignore the required processes that they need to achieve those results.