MARKETING WITH THE MATRIX MODEL

For some of us, the idea of marketing can be daunting. If you're starting out with some mad skills and a great product, but don't have a lot of contacts or recognition, the amount of effort required to get you and your trainings out there can seem a bit overwhelming. Many of the marketing and copy writing materials I've read call for things like a niche, a brand, a strategy, marketing materials, and host of other materials, outlets, and strategies you need to put into place to succeed.

Where do you begin? While marketing and copy writing tools and resources abound, as a Neuro-Semanticist, you might want to start with a Neuro-Semantics model and dive into “The Matrix.” Let's have some fun and play with the Matrix Model in the specific context of a training you want to offer. You might be thinking, “What's the point of that? I know your training will be great for everyone and if only those people out there knew how good it is, I would have so much work I'd have to start turning work down.”