NEURO-SEMANTICS — THE BOOK ACTUALIZING MEANING AND PERFORMANCE

For years and years I have wanted to write the Book on Neuro-Semantics. But each time I sat down to do that, I had the sense that I just was not ready. Even a few years ago, when one of our Neuro-Semantic trainers wanted to write a simple book on Neuro-Semantics and began writing some chapters, I always felt that it was not on the right track and in the end, that project ebbed out and was never completed.

So when people would ask, “What can I read about Neuro-Semantics?” I always referred to Meta-States and to Mind-Lines and to Winning the Inner Game (Frame Games). And while those books and several trainings manual (Advanced Modeling with Neuro-Semantics, Cultural Modeling, etc.) presents Neuro-Semantics, there was no one volume that provided an overview. There wasn’t until now.

Earlier this year, I sat down again and bingo! I found the “right track” and so the book came together pretty quickly. So now, after 17 years of Neuro-Semantics, there is a book that presents Neuro-Semantics as a model.

What is in the book? Here is an overview of the content:

Neuro-Semantics

Introduction: f

The Book of Neuro-Semantics

1: What is Neuro-Semantics? 1

A description of what Neuro-Semantics means, list of elements in the model, and a description of the Neuro-Semantic model in terms of its key premises.

Part I: The Dimension of Meaning

2: Meaning-Making — The Human Adventure 22

A description of how meaning-making works from the unspeakable level to the level of association as you become conscious of our world and the things you are referring to. As you use experiences and events as references for how you think about it, you then bring that world inside to create representational meaning. You make meaning by creating frames—your internal contexts for understanding.

3: The Kinds of Meaning 42

The different kinds of meaning as well as the different levels of meaning, explains how you create your Matrix of Meaning Frames and the psycho-logical structures that emerge. Your meaning-making occurs in all of these different ways and yet these are just different descriptions, different maps about these things. Knowing all of this, you can now begin to simplify the complexity of your meaning system. All of this generates your unique Neuro-Semantic landscape.

4: The Levels of Meaning 61

There are levels of meaning—meaning-making moves from the primary level to the layering of meanings upon meanings. Using your self-reflexive consciousness, you create logical levels which are actually not so logical, but psycho-logical. You can discover these levels via the meta-questions.

5: Embodiment — The Feel of Meaning 83

Meaning arises from your neurology and is grounded in your body. There are several ways that you embody the meanings that you create. This chapter describes how you embody your meanings and how you feel meaning via your emotions. Emoting then provides you one way to embody meaning, state is another way you embody your meanings, believing is a third.

6: The Quality of Meaning 105

Because meaning comes in many degrees of quality, we can gauge the quality on a Meaning Scale from meaningless to meaningful. After all, the quality of your meanings determines the quality of your life. You can gauge the richness of your meanings. You can also quality control the cognitive distortions that makes up your cognitive thinking style. You can also create ultimately rich meanings about yourself and your world as you learn to sacrilize meanings, that is, construct such high levels of meaning that you can sacrilize anything you choose.

7: The Flexibility of Meaning-Making 128

8: Contexts and Cultures of Meaning 141

Meaning occurs in contexts— contexts that we generally take for granted as we assume them as “the way things are.” Yet over time, you internalize these contexts. You are also born into certain contexts, cultural contexts— family, school, nation, religion, etc. These cultures of meaning work to cultivate your mind-and-emotions so that you fit those cultures.

Part II: The Performance of Meaning 151

9: Actualizing Your Biological Needs 155

“You are an animal, so be a good animal!” To perform your highest and best meanings, give to your basic needs accurate and enhancing meanings. Then your understandings and beliefs will allow you to effectively cope with your biological needs thereby creating the vitality and energy you need for living fully and humanly.

10: Actualizing your Self as a Person of Value and Dignity 170

Core meanings that enable your full self-actualization involve how you identify yourself and the beliefs you create about your self. Do it well and you can actualize your best self. Paradoxically, you can then get your self or ego out of the way. It takes a lot of self-esteem to be humble and self-forgetful.

11: Actualizing Your Higher Self 180

You are not only a biological creature, but a semantic class of life who can and does transcend your primary experience. To live a self-actualize life requires that you identify and gratify your highest being-values and being-motives. It requires that you develop your ability to ultimate peak experiences, sacrilize at will, develop your meta-needs, expand your Meta-Programs, etc.

12: Actualizing Reflective Mindfulness 195

To enact your highest and best meanings entails the process of developing a reflectiveness about your states as a higher level of awareness. It’s this reflective mindfulness that gives you choice and control over your meanings. Now your meanings can truly be at your command.

13: Actualizing De-Construction 208

Frequently you have to deframe old limiting meanings or suspend them in order to create the space for inventing new empowering meanings. And as there is an art to framing, so there is an art to deframe.

14: Actualizing Creativity 225

As a meaning-maker, you most essentially create new meanings as you set frames and reframe. Framing lies at the core of all creativity. The semantic skills of inventing and re-constructing meaning describes what it means to be human.

15: Actualizing Narrative Meaning 242

Meaning often hides in stories— the stories that have been told you about you, your family, your background. And as a form of meaning— some stories are toxically limiting. So enacting meaning often takes the form of narrating a new story that you then tell yourself and others which you can then embody as a new way of being in the world.

16: Actualizing Communication Excellence 255

Since we negotiate meaning and do so via communicating with ourselves and others, as you learn how to actualize your own communication excellence, you access and use the highest of your meaning-making skills. There communion occurs. Then you connect and raise the quality of the relationship.

17: Actualizing Excellence (Modeling Experiences of Excellence) 265

The ultimate in meaning-making is to identify and create meanings that enable you and others to perform excellence. Where there are best practices or human experiences of excellence, there is a structure. And where there is a dynamic structure of meaning and frames— we can identify them and replicate them to pass on the excellence.

18: Becoming a Skilled Neuro-Semanticist 276

If you want to grow up to become a competent Neuro-Semanticist, here are some of the required insights and skills you’ll need.

From the Back Cover: Neuro-Semantics

Actualizing Meaning and Performance

L. Michael Hall, Ph.D. (2011)

What is Neuro-Semantics? Are you ready to discover what it is? Here in this book you will explore the key models that govern this inter-disciplinary field. Here you can experience many of the essential patterns for using Neuro-Semantics to actualize your highest meanings (values, visions, beliefs) into your best performances (competencies and actions).

Neuro-Semantics, as the field that today is continuing the work of Abraham Maslow and the first Human Potential Movement, is articulating the principal processes for facilitating the self-actualizing life in the new Human Potential Movement—Neuro-Semantics. Neuro-Semantics is also taking NLP to a whole new level as an ethical profession.

In this first definitive work on Neuro-Semantics, Dr. Hall introduces you first to the Dimension of Meaning and then to the Performance of Meaning so that you will be enabled to think and communicate like a fully competent Neuro-Semanticist.

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To become a Neuro-Semanticist— and actualize the highest meanings in your life into your best performances— Get ready to take the red pill!

That’s right, to fully enter Neuro-Semantics you have to take “the red pill” and experience the shocking discovery that there’s no meaning.

“There is no spoon. Do not think that the spoon bends, it is you who bend.”

You are the one who creates the meanings. Meaning is an inside-out creation that occurs as you think, emote, reason, communicate, and learn. You are the meaning-maker who uses your neurology to create the semantics that make up your sense of reality. You are a neuro-semantic being.

Now discover what that means— now become a competent Neuro-Semanticist— the One who can change and transform your personal Matrix of frames through a highly developed mindfulness. Now step up to a higher level of consciousness by developing meta-states of choice, resilience, optimism, entrepreneurship, etc. and actualize your highest and best.