THE ART OF GOING DEEP
As a Coach, and especially as a Meta-Coach—you need to go deep with your clients.
As a Coach, and especially as a Meta-Coach—you need to go deep with your clients. This is not just something nice to do, it is essential. It is essential for the client if the coaching is to be authentic, real, personal, intimate, intense, and fierce. Otherwise, the coaching will be shallow and superficial. The coaching will merely coast along on the surface of things and never get sufficiently deep to be life-changing or transformative. Obviously when that happens, people will wonder what they are paying for and if the commitment of time, effort, and money invested in coaching is really worth it.
Today there is far too much “coaching” that is superficial and shallow. The sessions are more like chats and everyday conversations than anything else. Anyone could facilitate those kind of sessions; it requires no special skills or understanding. “What’s the problem with that?” someone may ask. The problem is that it degrades the quality and significance of coaching and leads some to consider the whole thing more of a hoax than a legitimate profession.